Services

Proven to Work

My work has generated millions of dollars in speaking fees and intellectual property income for professional speakers, consultants, and subject matter experts. My advice is market tested—and proven to work! Read for yourself what clients have to say here.

Book More Business: Monetize Your Message Membership Group

The best way to help speakers book more business, make more money and monetize their message is on an ongoing basis, month after month. That’s why I started my membership group in 2020.

It’s for serious business professionals who want to have a successful speaking practice, great positioning, the ability to market and sell services, powerful social strategies, ancillary income streams, and more.

I open membership up a few times a year. If you have any questions or would like to be on my “waiting list” for the next time membership opens, email me at lois@bookmorebusiness.com or call me at 314-374-4007.

What you get in my membership:

Weekly:

  • Training and Practice Sessions – you get feedback from your peers (and me!)
  • Feedback on materials, ideas and strategies.
  • Facebook live sessions featuring guest experts

Monthly:

  • Master Class – Training on areas of your speaking practice – positioning, selling, marketing, leveraging, products, social platforms, virtual programs, scripts as well as with other experts who will be offering their expertise.
  • Hot Seats – you get hands-on coaching to help you grow.
  • Live Q & A sessions – ask me anything!
  • 24/7: Private Online Forum – you get round-the-clock access to our members-only Facebook group where you can get help from your peers and instant answers to your most burning questions so that you don’t get stuck.

Book More Business Plan – Two Day Program

Are you merely going back to your office to look for your next gig, or are you seeking to leverage each opportunity into your next success? This two day program is the key to having a highly successful speaking practice. We’ll make sure you’re a ninja at leveraging your expertise to close more sales faster! Together we will work in the following areas:

E

Positioning Your Business for Growth

We will create a positioning statement which will be the answer to the question, “What do you do?” in a way instantly conveys the value that you offer. This is the foundation of your business!

E

Marketing Materials that Work

Create custom marketing materials that attract and influence the decision makers that are deciding to hire you.

E

Find Your Target Market

Identify the industries and target markets that pay for the value you deliver.

E

Sell Your Services

You’ll be given the specific and target market resources that you need to sell your speeches and products. You’ll know who you should be talking to, what to say, and what they will expect from you as you work together towards an agreement. we will also identify what fee you should charge and build your confidence in asking for it.

E

Develop Products to Meet Your Clients Needs

Develop marketable products leveraging your intellectual property to create additional streams of income for your business. We’ll also cover the various delivery systems available to ensure you truly are maximizing your unique message.

E

Social Media to Market Your Business

Identify the platforms you should be focusing your attention on and develop specific strategies to attract decision makers and generate interest in you.

Pricing on 2-Day Programs

St Louis Or Virtual

You come to St. Louis or We’ll meet Virtually

LEVEL 1

2-Days in St Louis or Virtual

$7,500

(Includes 30 days follow-up support)

LEVEL 2

2-Days in St Louis or Virtual
+ 60 days Support

$9,500

(Includes 60 days follow-up support)

LEVEL 3

2-Days in St Louis or Virtual

+ 90 days Support

$12,500

(Includes 90 days follow-up support)

Hourly consulting is available for $450/hour with a 2-hour minimum for new clients.

Pricing on 2-Day Programs

St Louis or Virtual

You come to St. Louis or We’ll meet Virtually

2-Days in St Louis or Virtual

$7,500

(Includes 30 days follow-up support)

LEVEL 1

2-Days in St Louis or Virtual

$9,500

(Includes 60 days follow-up support)

LEVEL 2

2-Days in St Louis or Virtual

$12,500

(Includes 90 days follow-up support)

LEVEL 3

Hourly consulting is available for $450/hour with a 2-hour minimum for new clients.

In a Private Coaching session, we’ll focus on

Z

Powerful marketing positioning for you and your program. This includes exploring what markets are a good fit for you.

Z

Marketing and promotional materials that reflect your personal brand and the value you have to offer.

Z

Specific scripts, systems, and templates that you can apply immediately to be more productive.

Z

A functional, all-inclusive action plan that is easy for you to implement

The Adventures of Lois and Buddy the Intern

I was a raving fan from the moment I heard her speak. Lois has a fantastic way of helping speakers get really clear on what they offer and how to market it effectively. She has so much knowledge about the speaking industry and her book, Book More Business: Make Money Speaking, is a must-read for everyone considering a career in the speaking industry—it’s a practical, no-nonsense guide to getting booked as a professional speaker. If you want to book more business, I highly recommend Lois.

Mel Sherwood 
Mel Sherwood

Lois is one of the best investments I have made in my speaking education. Her game-changing process, ethics and commitment to excellence have awakened me to new possibilities and to become a smarter, more insightful and better prepared speaker.

JD Gershbein 
JD Gershbein

Jess Pettitt 
Jess Pettitt

Lois knows how speakers need to sell—plain and simple. Her tips are practical, strategic and creative. I highly recommend Lois to any speaker who wants more speaking engagements as well as to any meeting planner who needs an engaging and entertaining sales speaker.

Crystal Washington 
Crystal Washington

Patty Hendrickson 
Patty Hendrickson
“Narrowing Your Focus: The Power of Target Marketing”

“Narrowing Your Focus: The Power of Target Marketing”

Being a generalist used to be a great thing. Many newer speakers still think it’s a great thing. Now? It’s so last century. The market now wants experts, speakers, and consultants who go deep in one area instead of many. Decision makers wanting speakers who are...

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