by Lois Creamer | Lois Creamer's Blog
Speakers are being asked to do more than speak. They’re being asked to help ensure the success of each event. Here are the top five things meeting professionals are requesting speakers to do. Clear Communication: By providing meeting planners with detailed information...
by Lois Creamer | Market Intelligence
This yearly report is always interesting as it helps us look into the crystal ball regarding the meetings industry. I’ll put the entire report in the comments, but here’s my summary, including challenges and opportunities and what you need to know. 340 Event...
by Lois Creamer | Lois Creamer's Blog
A speaking insight report from AAE Speakers Bureau reports the following trends. I’ve summarized it. Rising Costs and Organizers’ Concerns: Organizers worried about rising costs (no surprise here) and attendee numbers. Meeting professionals may be more inclined...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing
Being a generalist used to be a great thing. Many newer speakers still think it’s a great thing. Now? It’s so last century. The market now wants experts, speakers, and consultants who go deep in one area instead of many. Decision makers wanting speakers who are...
by Lois Creamer | Market Intelligence
We know that budgets are a huge consideration in planning meetings. Knowland reports that secondary markets led the traditional “Top 25” markets in January 2024. For example – the highest growth city in the Top 25, Nashville, was up 16%, while the secondary market,...
