Lois Creamer Blog
Real Intelligence vs. AI: Mastering the Skills That Machines Can’t Replace
Remember when the internet first arrived in our lives? (I was a blonde back then.) I remember vividly how some were adamant it would never be allowed in schools. Imagine that! Fast forward, and now it’s part of the fabric of education, business, and nearly every...
Meetings Intel Update – October 2024
MEETINGSNET just put out their latest Global Forecast report and it should make us all very happy! A whopping 70% of meeting professionals see budget growth for 2025. 70% of respondents from North America, Latin America, and Asia-Pacific expect growth. Only...
Official Launch of “Book More Business: Make MORE Money Speaking”
🚀 Exciting News! The Official Launch of "Book More Business: Make MORE Money Speaking" is HERE! 🚀 Ready to take your speaking career to the next level? The wait is over! 🎤 This updated version of my bestselling book is packed with NEW strategies on sales, artificial...
Get Better at Handling Discount Requests on Your Fee
No one likes having to negotiate a lower price. When showcasing the value of your services or products, you are often put in a situation where it’s up to you to make a compelling argument about why your fees are set at their current rate - and not cut down....
Speakers: Market Intell, June 2024
As usual, I scan the globe (!) for reliable market intelligence. Northstar Meetings Group and Cvent just issued their latest industry survey for meetings. Here’s a summary. • Encouragingly, meeting professionals' optimism is on the rise. A mere 14% of planners report...
5 Ways Speakers Can Help Meeting Professionals Plan a Successful Event
Speakers are being asked to do more than speak. They’re being asked to help ensure the success of each event. Here are the top five things meeting professionals are requesting speakers to do. Clear Communication: By providing meeting planners with detailed information...
2024 Meeting Intelligence Report via AAE Speakers – Summary
This yearly report is always interesting as it helps us look into the crystal ball regarding the meetings industry. I’ll put the entire report in the comments, but here’s my summary, including challenges and opportunities and what you need to know. 340 Event...
Market Intelligence – Insights on Speaker Selection and More
A speaking insight report from AAE Speakers Bureau reports the following trends. I’ve summarized it. Rising Costs and Organizers' Concerns: Organizers worried about rising costs (no surprise here) and attendee numbers. Meeting professionals may be more inclined to...
“Narrowing Your Focus: The Power of Target Marketing”
Being a generalist used to be a great thing. Many newer speakers still think it’s a great thing. Now? It’s so last century. The market now wants experts, speakers, and consultants who go deep in one area instead of many. Decision makers wanting speakers who are...