Lois Creamer Blog
Let’s Play the Association Game!
Everyone ready? It’s time to play the association game! There are a lot of rules, so pay close attention. Some may be frustrating rules, but you’ll be better off if you always abide by these rules. (Trust me, I know from experience!) Why would I say frustrating? Truth...
Speaker Preview Videos – Are They Necessary?
In a word.. yes! The people who hire you still like speaker preview videos. To those of you who are not familiar with these, they are six or seven minute videos that contain some clips of you on the platform. Over the years, as you can imagine, I have seen some GREAT...
Staying Front of Mind with Decision Makers
One of the challenges for speakers seeking speaking engagements is how to keep your name in front of decision makers even when they are not making decisions! I advocate calling a prospect only when you have business to transact. I’m talking about what you can do...
Voice Mail Hell! Are You a Hater?
Are you hater? A voice mail hater I mean. One of the tweets I send out periodically reads: “If your voice mail messages are not getting returned it means you suck at voice mail.” And I’m serious! So many tell me that they hate voice mail. Sure, I would rather talk to...
The 10 Questions to Book More Business
In a previous post, I shared my qualifying system. Very easy. Based on the 3 M's. Meeting, money, and motive. In order to find out whether a prospect has any or all of our 3 M's, we need to ask a series of qualifying questions. I call them my "10 Questions to Book...
Your Reputation is Your Badge of Honor in Business
I spent much of my childhood growing up in Pennsylvania. I always assumed I’d go to Penn State. When you live in PA, it was almost as prestigious as Harvard. Note ... was. Sad things happening there lately. You’ve heard the news. There are updates daily. And that will...
Professional Speakers: Do You Have a Brand?
I participate in #speakchat on twitter hosted by the multi-capable and multi-talented Michele Price (@prosperitygal). It is held on Monday evenings at 8 PM CST. Last chat we were discussing contracts/agreements, cancellation clauses, and other business materials. It...
How to Create Additional Revenue Streams Now
You know from earlier posts that I consider you to be much more than a speaker. I consider you to be in the intellectual property business. Meaning, we get paid when we deliver (in whatever way) what it is that we know. It's all about delivering your expertise. Your...
How to be a multi-thousandaire … like me!
I can’t stand some of the promotions we see promising “Make a Million” doing this, that or whatever. In fact, usually I don’t even believe the person promoting the event has ever seen a million, forget making a million. As for me, I’m a multi-thousandaire ... and...