Lois Creamer Blog
Selling Outcomes
"I'm not comfortable selling myself, talking about myself." I hear this constantly... “I’m uncomfortable and find it hard to talk about myself!” My initial response? Get into another line of work! I’m not being rude; I am being a realist. To get speaking gigs, you...
Meeting Intelligence – Trends That are Changing the Industry
I gleaned some content from Cvent, an industry-leading meeting, events, hospitality technology provider, and others. Here are some meeting industry trends you need to know. Millennials are the decision-makers now (I was talking about this when presenting to NSA...
Book More Business: Market Intelligence October 2023
The big winner location-wise in the meetings industry is Nashville. Events grew an incredible 30% in September, with Los Angeles/Long Beach coming in at 22% over last year. According to Knowland, an event intelligence group, Oahu, Las Vegas, and Denver rounded out the...
Rejection and Feedback
The business of speaking is a lot like acting. A lot of rejection. It takes many “no’s” to get to a “yes.” That’s the norm in speaking. I tell new speakers to be prepared for a first year that may look like this: “Be prepared to spend 98% of your time selling yourself...
Optimism Continues in Meeting Industry
Continued good news coming out of my intel sources on the industry. This summary is from the AAE Speakers Bureau. In-person events climb to near pre-pandemic levels. This bureau reports that 79% of bookings have been for in-person events, with only 21% virtual...
Volume, Volume, Volume! Meeting Intelligence, September 2023
Consider these remarkable statistics gleaned from MeetingsNet. • In just 12 months, the median number of room nights booked for meetings and incentives by MeetingsNet's top 25 companies increased fivefold. • The median staff size for these companies grew from 95 in...
Force-Majeure Clauses and Professional Speakers
There is an interesting article (via MeetingsNet, link below) on Force-Majeure and meeting planners. Thinking about speakers and this subject is interesting with COVID in the rearview mirror. (Hopefully.) I don’t remember hearing much about Force Majeure before COVID....
Speaking of Change, Leadership, Team building
If you speak about change, leadership, or team building, there are many opportunities you may not have considered a fit for your business. I posted a while ago bout a pharmaceutical company merging with another. Anytime you see two companies merging (and it’s...
Meeting Intelligence Report – August 2023
I come bearing news of great joy to all the world, especially for speakers! According to Knowland, data provider in the meetings and events business, US volume for July 2023 was up ... are you ready ... 22% over a year ago. That’s quite a jump and a reason for...