by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, The Business of Speaking: Get Paid to Speak |
Being a generalist used to be a great thing! In fact, many newer speakers still think it’s a great thing. I hate to report the bad news, but that ship has sailed. The market is now seeking out experts. Speakers and consultants who go deep into one particular area...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, The Business of Speaking: Get Paid to Speak, Working with a Speaker Bureau |
Wish I had a buck for every time I have seen this request on Facebook, LinkedIn, and Twitter. Also, this is the most common question I’m asked when with speakers. My reply is, “Of course you do!” It’s just not that easy. There are very few agents working with speakers...
by Lois Creamer | Lois Creamer's Blog, Successful Speakers Sell Products, The Business of Speaking: Get Paid to Speak |
I had an interesting conversation with a friend in the business the other day. After we talked I said, “This would make a great blog post!” So, here it is! It’s about being recorded without any agreement being made in advance. In fact, it’s about being recorded when...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, The Business of Speaking: Get Paid to Speak
My readers know that I am a big believer in target marketing. It only makes sense. You gain momentum to your marketing efforts when you work within a target industry and market. In order to be relevant in your industry, I believe you must do some “market...
by Lois Creamer | Lois Creamer's Blog, Positioning Statements for Professional Speakers, The Business of Speaking: Get Paid to Speak |
I should have written this post long ago. Oh well, better late than never! I see often on social media, and get asked constantly, “How can I get started speaking for money?” I’m going to assume you have a speech. If you don’t, get one! If you need help, seek it out....
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Successful Speakers Sell Products, The Business of Speaking: Get Paid to Speak |
“I can sell anything to anyone, but I am just uncomfortable and find it hard to sell myself!” My initial response? Get into another line of work. And I’m only half kidding. I’m not trying to be rude, I’m merely a realist. In order to get speaking gigs, you are the one...