by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Speakers Should Write, Successful Speakers Sell Products, The Business of Speaking: Get Paid to Speak |
You know from earlier posts that I consider you to be much more than a speaker. I consider you to be in the intellectual property business. Meaning, we get paid when we deliver (in whatever way) what it is that we know. It’s all about delivering your expertise....
by Lois Creamer | Lois Creamer's Blog, The Business of Speaking: Get Paid to Speak |
I can’t stand some of the promotions we see promising “Make a Million” doing this, that or whatever. In fact, usually I don’t even believe the person promoting the event has ever seen a million, forget making a million. As for me, I’m a multi-thousandaire … and...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Positioning Statements for Professional Speakers, The Business of Speaking: Get Paid to Speak |
I think the most important thing you can do for your speaking/consulting business, or any business for that matter, is to position it well. And in doing so, you must be able to answer the question, “why hire me instead of someone else”? My approach with my clients has...
by Lois Creamer | Lois Creamer's Blog
Welcome to Book More Business … the blog! This is not my first time around the block. No indeed. I created a blog several years ago. Was disappointing. Why? No one ever READ it! Bummer. Why did no one read it? Was it because it lacked content? No. Was it because...
