by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Positioning Statements for Professional Speakers, Successful Speakers Sell Products, The Business of Speaking: Get Paid to Speak, Working with a Speaker Bureau |
The key to getting engagements on the calendar will be your ability to connect with those who actually book speakers. You can find them on the phone by calling, but social media is also a great way to seek out executives in companies. Perhaps send an email to connect...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Speakers Should Write, The Business of Speaking: Get Paid to Speak |
I’m happy to offer a guest post by my friend and colleague Scott McKain. Take to heart his message! — As another annual meeting of the National Speakers Association approaches, I’m reminded that this will be my thirty-second consecutive NSA convention. (I...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Successful Speakers Sell Products, The Business of Speaking: Get Paid to Speak |
Within 48 hours of giving your speech call the person who made the economic decision to bring you in. Timing is important! You want the great job you did to be fresh in mind. When you connect, here are some things to cover. Here’s the script: I wanted to call...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Positioning Statements for Professional Speakers, Speakers Should Write, Successful Speakers Sell Products, The Business of Speaking: Get Paid to Speak |
I just returned from doing a program for NSA-New England in Boston. What a terrific group! One of the questions posed was “How do you define value?” I had just said to the group that if a prospect can’t afford your fee use these words…...
by Lois Creamer | Lois Creamer's Blog, The Business of Speaking: Get Paid to Speak |
I’ve heard the advice from financial professionals for years: pay yourself first! And I agree. For those of us making a living in the speaking business, some months are easier than others. I want you to consider this – think of building a business, not...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Speakers Should Write |
Many people I talk to think press releases are “old fashioned” and not used anymore. To the contrary! They are indeed used. The problem is, the web is inundated with them and most don’t get the kind of attention we seek. So, what’s the answer?...