by Lois Creamer | Grow Your Speaking Business: Sales and Marketing
Pandemic Challenges and Changes A couple of months into the pandemic I reassessed my business. Most of us did if we wanted to remain relevant. My big takeaway? I wanted to create a bigger digital presence. I made the following changes after much thought and...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, The Business of Speaking: Get Paid to Speak
I hear this constantly .. “I’m uncomfortable and find it hard to sell myself!” My initial response? Get into another line of work! And I’m only half kidding .. I’m not being rude, I am being a realist. In order to get speaking gigs, you are the one who has to reach...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Successful Speakers Sell Products, The Business of Speaking: Get Paid to Speak
Have you noticed that many times when you go to give a presentation you find a client ready to record it without previously requesting permission? It’s happening more and more. What to do? We all know that we need a good quality video for promotional purposes, but …...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, The Business of Speaking: Get Paid to Speak
One of the best opportunities in the speaking business can be presenting at national associations. They can be challenging to obtain as well as frustrating, but worth the work. Everyone in the audience may be a prospect for your presentation, products, and ancillary...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog, Positioning Statements for Professional Speakers, Speakers Should Write, Successful Speakers Sell Products, The Business of Speaking: Get Paid to Speak, Working with a Speaker Bureau
“If you asked me to name the one person who could help you build a speaking business, only one person would come to mind, and that is Lois Creamer.” – Shep Hyken. CSP, CPAE This book is about the business of speaking. Specifically, it’s for those who are PAID...
by Lois Creamer | Grow Your Speaking Business: Sales and Marketing, Lois Creamer's Blog
The phone rang at 8:01 AM in my office a few months ago. A very familiar voice said, “It’s time”. I knew what she was talking about since we had been discussing the pros and cons of adding a staff person to assist her in her small business. I’m...